Our Privacy Values

For our beloved i-val-u.com visitors and users. This document outlines our commitment to privacy for all visitors and users. At I-VAL-U, your privacy is really important. We avoid using cookies and never gather personal information unless give by you concisely via our contact form, web and app registration. I-VAL-U has chosen for a cookie-less based approach called Litlyx Analytics. At I-VAL-U we don’t believe in storing all types of cookies defined by 3rd party partners such as Google Analytics and Bing Analytics.

Please note that I-VAL-U uses and offers services from third-party partners outside of i-val-u.com. These partners maintain their own privacy policies. Please visit our partners' websites for their latest privacy policy updates.

Our Tracking Method

When it comes to tracking methods, cookie-based tracking depends heavily on both first-party cookies (for site functionality) and third-party cookies (for cross-site tracking), which are increasingly seen as invasive. Cookie-less tracking uses alternative technologies such as fingerprinting, server-side logs, and daily salted hashes, which ensure unique session tracking without the use of personal identifiers.

Should you opt to register an I-VAL-U account, only essential details are requested, and these are shared exclusively with crucial services required for i-val-u.com functionality. I-VAL-U.com adheres strictly to GDPR and other relevant privacy standards both on our site and within our app.

We do, however, value our non-EU users. I-VAL-U.com has implemented policies to adhere to the European Union’s General Data Protection Regulation (“GDPR”) and U.S. state data privacy laws, namely the California Consumer Privacy Act (CCPA) and Virginia Consumer Data Protection Act (CDPA).

Instead, a U.S.-based company of any size may qualify as a data controller under the GDPR, which Article 4 defines as:

“… the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data…”

This includes strict data protection principles that organizations must follow in order to protect the personal information they collect about their clients or people who visit the website. While many rules and actions may be the same in the US and EU, there may be specific instances of policy differences. If you are concerned about how your personal information is being collected in connection with GDPR, please use this contact information and reach out to the Company via info@i-val-u.com or visit our website https://i-val-u.com.

We prioritize the confidentiality of your information—it belongs to you, not us. This policy details the types of data we gather, the handling process, and your rights over your data. We are committed to never selling your data—this has always been our stance. For more detailed information please visit Litlyx Analytics.

Visitor privacy on i-val-u.com includes:

No collection of personal details
No browser cookie storage
No data sharing with third parties or advertisers
No collection or analysis of personal or behavioral trends
No monetization of data

I-VAL-U deploy the Litlyx Analytics script solely to accumulate anonymous statistical data, aiming to analyze general website traffic trends without tracking individual users. All collected data is aggregated, and no personal information is captured. Our analytics showcases the accessible data, including referral sources, top visited pages, session durations, and device specifics like type, OS, country, and browser.

As an I-VAL-U subscriber

Our core principle is minimal data collection—only what is essential for delivering the services you register for. We select trusted external providers who comply with stringent data security and privacy regulations. Information shared with them is strictly necessary for their services, and they are contractually obliged to maintain confidentiality and adhere to our processing directives.

Collected data and usage:

Email address: Required for account setup to enable login, personalization, and to send you necessary communications like invoices or updates.
Persistent first-party cookie: Facilitates seamless login across sessions, improving usability. You control cookie settings via your browser, including their deletion.
Data security: All collected data is securely encrypted and stored on renewable energy-powered servers in Nuremberg, Germany, adhering to EU data privacy laws. Your data does not leave the EU.
Payment processing: Handled by Stripe, with detailed privacy information available on their site.
Email communication: Managed by European providers Gmail or Outlook, with disabled tracking features. Full privacy details are available on their respective sites.

Data Retention

Your data remains with us as long as your account is active or as needed to deliver services. It is used in line with the GDPR policy and retained to fulfill legal obligations, resolve disputes, and protect I-VAL-U’s rights. You may delete your account anytime.

By using this site, you signify your assent to the Company’s Privacy Policy. If you do not agree to this policy, please do not use our sites. Your continued use of the Company’s sites following the posting of changes to these terms will mean you accept those changes.

Updates and inquiries